Extensive media presence: In 2024, DackelRace & DogWorld® recorded over 1,000 mentions in the press in print, radio and online. The website alone was accessed over half a million times during the event. Digital visibility on social media reached around 2 million fans via influencers and dog lovers.

Impressive TV & radio coverage: With LIVE coverage on SAT1 Frühstücksfernsehen with up to 0.6 million viewers and on BR Abendschau with up to 500,000 viewers, the DackelRace & DogWorld® event reached over 1.1 million viewers. The reports continue to run in the media libraries.